https://bestwebmarketer.com/learn-the-benefits-of-combining-email-and-social-media/ Local Marketing That Works! Fri, 23 Oct 2015 03:05:06 +0000 hourly 1 https://bestwebmarketer.com/learn-the-benefits-of-combining-email-and-social-media/#comment-147 Fri, 23 Oct 2015 03:05:06 +0000 https://bestwebmarketer.com/blog/?p=1912#comment-147 […] Learn the Benefits of Combining Email and Social Media […]

]]> https://bestwebmarketer.com/learn-the-benefits-of-combining-email-and-social-media/#comment-146 Wed, 21 Oct 2015 08:55:46 +0000 https://bestwebmarketer.com/blog/?p=1912#comment-146 […] Learn the Benefits of Combining Email and Social Media […]

]]> https://bestwebmarketer.com/learn-the-benefits-of-combining-email-and-social-media/#comment-144 Wed, 21 Oct 2015 06:00:42 +0000 https://bestwebmarketer.com/blog/?p=1912#comment-144 […] 6 SHARES FacebookTwitterSubscribe Sign up and we'll notify you the latest post from our blog. Subscribe! Don't forget to like @bestwebmarketer on Facebook. Chances are you’ve probably wondered how you can combine the huge reach and networking ability of social media with your email marketing. After all, email is still a top-notch method for marketing, and social media can deliver huge audiences you may not have been able to contact as yet. So how exactly can we combine the massive reach of social media with the functionality and marketing potential of email? Here are 3 tips to get these two working well together. 3 Methods for Combining Email and Social Media Deploy social media sharing icons in your emails – This really is easy to do, and can yield great results. Facebook and Twitter users are the best at sharing your emails, between 30-40% for every 100 emails opened. Facebook, Twitter and LinkedIn are tops for clicks on shared emails, averaging between 6.2 % (Facebook) and 7.9% (LinkedIn). Make sure to have these visible and prominent in your emails, because you want to encourage your readers to share. You’ll be surprised at just how many are willing to do so. Put opt-in forms on Facebook and Twitter – Now you can even mine your favorite social networks directly by adding opt-in forms directly in the platform. Obviously the same rules apply here, as you have to offer something deserving of someone giving you their email for you to add to their ever-growing email inbox. This can be a PDF report, webinar invite, a video series or your favorite lead magnet. This can deliver a brand new audience to your marketing that has not seen your offers yet. Use Retargeting Campaigns on your Social Networks – While retargeting is the trendiest way to increase revenue, you can optimize this type of marketing by building retargeting lists of people who’ve clicked links in your emails, and thus build an audience to whom you can send ads and has already shown an interest in your offers. Kind of retargeting on steroids. Facebook and Twitter are the best places to try this tactic just now. Utilize these 3 methods for combining email and social media and you’ll soon see the power of combining these methods. 6 SHARES FacebookTwitterSubscribe Sign up and we'll notify you the latest post from our blog. Subscribe! Don't forget to like @bestwebmarketer on Facebook. Recent Posts Learn the Benefits of Combining Email and Social Media Best Practices for Winning Calls to Action Top Posts Orlando Territory Sales Manager – INTERNET Sales Representative Our Services Web Development Local Display Advertising AdWords Management Reputation Management The post Learn the Benefits of Combining Email and Social Media appeared first on Best Web Marketer Blog.  […]

]]> https://bestwebmarketer.com/learn-the-benefits-of-combining-email-and-social-media/#comment-145 Wed, 21 Oct 2015 06:00:42 +0000 https://bestwebmarketer.com/blog/?p=1912#comment-145 […] 6 SHARES FacebookTwitterSubscribe Sign up and we'll notify you the latest post from our blog. Subscribe! Don't forget to like @bestwebmarketer on Facebook. Chances are you’ve probably wondered how you can combine the huge reach and networking ability of social media with your email marketing. After all, email is still a top-notch method for marketing, and social media can deliver huge audiences you may not have been able to contact as yet. So how exactly can we combine the massive reach of social media with the functionality and marketing potential of email? Here are 3 tips to get these two working well together. 3 Methods for Combining Email and Social Media Deploy social media sharing icons in your emails – This really is easy to do, and can yield great results. Facebook and Twitter users are the best at sharing your emails, between 30-40% for every 100 emails opened. Facebook, Twitter and LinkedIn are tops for clicks on shared emails, averaging between 6.2 % (Facebook) and 7.9% (LinkedIn). Make sure to have these visible and prominent in your emails, because you want to encourage your readers to share. You’ll be surprised at just how many are willing to do so. Put opt-in forms on Facebook and Twitter – Now you can even mine your favorite social networks directly by adding opt-in forms directly in the platform. Obviously the same rules apply here, as you have to offer something deserving of someone giving you their email for you to add to their ever-growing email inbox. This can be a PDF report, webinar invite, a video series or your favorite lead magnet. This can deliver a brand new audience to your marketing that has not seen your offers yet. Use Retargeting Campaigns on your Social Networks – While retargeting is the trendiest way to increase revenue, you can optimize this type of marketing by building retargeting lists of people who’ve clicked links in your emails, and thus build an audience to whom you can send ads and has already shown an interest in your offers. Kind of retargeting on steroids. Facebook and Twitter are the best places to try this tactic just now. Utilize these 3 methods for combining email and social media and you’ll soon see the power of combining these methods. 6 SHARES FacebookTwitterSubscribe Sign up and we'll notify you the latest post from our blog. Subscribe! Don't forget to like @bestwebmarketer on Facebook. Recent Posts Learn the Benefits of Combining Email and Social Media Best Practices for Winning Calls to Action Top Posts Orlando Territory Sales Manager – INTERNET Sales Representative Our Services Web Development Local Display Advertising AdWords Management Reputation Management The post Learn the Benefits of Combining Email and Social Media appeared first on Best Web Marketer Blog.  […]

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