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15 Awesome Social Media Tips for Beginners
If you are new to social media marketing, it can be a bit intimidating. Instead of allowing yourself to become overwhelmed, you should take note of the 15 social media tips here and use them to your advantage. 15 beneficial social media tips for beginners...
Video Marketing: 7 Types of Videos for Your Business
It's probably not earth shattering news that video is taking the online world by storm, and in fact Cisco Systems is predicting that by the year 2017 more than two-thirds of all web traffic will be video. This is both negative and positive for marketers,...
How to Utilize Conversion Optimization
You may have heard of conversion optimization but were worried that this fell somewhere into the practice of dark arts. Not so. Optimizing your pages and offers for conversion is the smart way to make the most of your current traffic, and be prepared for when you get...
The Basics of SEO for E-commerce
SEO for e-commerce is not that much different than SEO for anything else, but it does have some unique aspects you'll want to bear in mind. With quite a few new players in the e-commerce game lately, the importance of getting your site noticed and ranked above the...
Check Out the Latest Social Media Changes
Social media is nothing if not constantly changing, which on the surface can be quite discouraging. We may already feel as though it's next to impossible to keep up, but I would argue that most of the time, these changes are improvements, and meant to make things...
5 Hosted E-commerce Software Solutions
You need to set up an online e-commerce store for your business but are simply overwhelmed at the choices laid out there before you. Hosted or self-hosted? Expensive all-in-one solution or piece it together? We feel your pain, and in the interests of making life a...
4 Tips for Content Marketing on Facebook
There's simply no way if you've been marketing for any length of time that you haven't been advised that Facebook, and social media in general, is essential to your online success. I would say that's totally true, but with one major caveat: you have to know how to use...
5 Tips for Marketing Your Small Business on Pinterest
If you've begun to market your small business on Pinterest, then you are almost certainly aware of the enormous opportunity that 70 million eager to buy presents. While Pinterest has literally exploded in size over the last few years, it's still a bit of a Wild West...
5 Tips on How to Optimize Your Links for Clicks
Much of the time in our quest to connect with an audience, make sales, get opt-ins and more, we are depending on our visitors to make that connection via a web link. Thus it would stand to reason that one of our primary tasks in this quest is to make it our business...
How to Scale Content Marketing with a 1-Person Team
We all know the buzz surrounding content marketing to help search rankings, receive direct traffic, links and more. There's no question about the usefulness and advantages of this marketing method, and one would ignore this avenue at their own peril. It's difficult...