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Marketing Lessons Learned From Watching Football

Marketing Lessons Learned From Watching Football

The most popular football stars today are those who aren’t afraid to let their personalities stand out. From Peyton Manning’s down-home personality to Drew Brees’ seemingly bringing New Orleans out of a depression following Katrina, fans appreciate seeing a human side.

3 Real-Time Marketing Tips for Local Business Success

3 Real-Time Marketing Tips for Local Business Success

When firms take advantage of real-time events in their promotional tactics, this is called real-time marketing. Organizations all over wanted to get on this marketing bandwagon after Oreo sent out an incredibly successful tweet referencing the 2013 Super Bowl blackout. Fortunately, success in real-time marketing will not be brain surgery.

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