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4 Marketing Tools Designed To Save You Loads Of Time
Most of us really enjoy tools, especially when they save you loads of time and money. That's the best and highest use of these powerful tools, to give us the knowledge we need to make changes that will make real difference in our businesses. Perhaps it's time to...

Harness the Power of Social Proof in Your Marketing
If you have no concept what the idea of social proof is everything about, let's identify it here. Social proof is the idea that people will form and conform their concepts and beliefs to the prevailing knowledge of the crowd, assuming that it is believable. The...

Check Out How You Can Avoid Making Expensive SEO Blunders
It can be difficult enough getting your pages ranked well in Google, so to unintentionally (or worse - intentionally) make it harder by committing SEO mistakes that either kick you out or keep you out is a total unforced error, and one you should avoid at all costs....

5 E-Commerce Solutions You May Want to Look Into
Opening up shop on the internet can be a fearsome task if you're unfamiliar with all the tech involved, and who is? Particularly when you are looking at e-Commerce solutions and payment portals. Unless you've dealt with this kind of software before, you are pretty...

How to Take Your AdWords Data Further with Google Analytics
Google Analytics has changed the way digital marketing is measured. Google Analytics and AdWords are what butter is to bread. It makes it better and easier to take in. If you haven’t used Google Analytics before, it can seem daunting. But when you start to use it and...

See 5 Proactive Ways to Minimize a Drop in Search Ranking
It's possible this has happened to you: you get out of bed one morning to find your site has disappeared from the search engine universe, nowhere to be found. Even though it's only dropped a few pages, it may as well be a thousand. What to do? Scream at your SEO guy?...

Know What’s Trending in Website Design for Small Business
As 2015 is now fully upon us, we thought it beneficial to examine several web design trends taking hold for small business sites. Many of these you may have seen before, but were unaware of the reason behind them or the usefulness they may provide. Others may not be...

Why You Need to be Using Online Coupons
We hope you haven't made the mistake of thinking that online coupons are no longer a viable method to use in your marketing mix, because you could be making a costly mistake! There are more sources now to access, and consumers have gotten used to looking and searching...

What’s in your Marketing Plan for 2015?
If you've not yet devised your 2015 marketing plan, don't despair, there's still time, but the earlier you get on this, the more effective it will be for your business this year. Knowing the direction we're headed is obviously a good idea, and with something as...

4 Tips for Great Content Marketing
Content marketing is a vital component of any B2B marketing strategy. Savvy marketers devote time and money to developing various types of content, including white papers, webinars, tweets and blogs, which appeal to and engage their audiences. But are marketers...