Exactly what is Google My Business ?

Photo Credit: Flickr/ RobertG NL

The latest offering from the folks at Google is straight appropriate to small and local business. Google My Business is a one-stop page for business to handle their presence on various Google products, from search, maps and Google+, Google Analytics, as well as Hangouts. This is Google's effort to take a few of Facebook's thunder, by permitting its users to publish and share news, events and images one time, and have them populate through the whole of their Google services.

Google states it's dealing with transitioning all business accounts that are on Google+ or Places for Business, and you ought to see this soon. There is likewise an Android app now, and the iPhone app will certainly follow soon.

So how will this one work?

It appears that the primary advantage to this new offering is that all of your Google services are now under one roofing system. That, and the reality that the ease of updating and occupying all your properties is much easier. When you log into Google My Business for the first time, you'll see that Google has actually taken the liberty of populating your account utilizing what you've put into the other Google properties. You have the opportunity to take care of or change what you need to easily.

Next up is the heart of the operation. On one simple screen you have access to the following:

  • Google+ Shares.
  • Google Insights.
  • Customer Reviews.
  • Google Analytics.
  • Google Hangouts.

You can get to those functions from this screen and add content, handle review and even start a Hangout. The mobile version of Google My Business is smooth and extremely easy to browse.

Is this the final end of Google+?

It might be prematurely to tell what this indicates for Google+. At this point, simply think of this as a change of address. At this time there does not appear to be any loss of functions for Google+ and it might really benefit from the automated environment and much better organization this supplies.